in ancient greece people believed that their lives were put in the hands of three women, three moires. these three women, better known as the fate, controlled the direction, quality and length of each and every life. moires extra-virgin olive oil is produced by certified manufacturers from just one type of olives – koroneiki olives, hand-picked in the region of kalamata in the south peloponnesus, greece.
apart from the visual identity, we also created the label for the whole line of packaging sold in the usa.